Unlock direct insights from your most valuable audience: your customers. Transform tedious research and guesswork into data that drives smarter ads, dynamic retail pricing, real-time sentiment, and community-fueled brand loyalty.
Understand brand impact before you launch. Conduct randomized controlled surveys to evaluate product or ad creative assets, including images, videos, and GIFs.
Get deep consumer insights with intelligent surveys. Ask different text based questions, like multiple choice, single choice, or rating scales, to learn what people think, do, and like.
Test in virtual shopping environments. Create a virtual store for consumers to compare brands, prices, and preferences side by side and in a controlled setting.
Your AI research assistant, always on. Supercharge consumer research by using our AI to pull insights and predictions from reports instantly and in real time.
Purpose-built features for effortless and automated consumer research
Gather consumer insights by collecting direct feedback, behavioral data, and preferences. Choose from varying question types to unlock rich insight, recurrent themes and subtle nuances.
Measure brand impact by analyzing sentiment, marketing effectiveness, and advertising performance. Run standard-setting randomized controlled trial (RCT) survey experiments to get deep insights into the impact of content before a campaign is launched.
Simulate shopping experiences by creating virtual product environments to test brand and competitor items side-by-side, enabling data-driven insights into consumer preferences.
Research & Data
Meet Pedestal
Access next-generation research reports on the consumer and retail ecosystem, covering consumers, companies, economies, retail and technology.
